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Serving Businesses in Ventura County
ABT Accounting, Bookkeeping & Taxes
1983 - 2011
Celebrating 28 years
Attracting External Funding
Know what the banks and investors want to see
Raising Money Part 1
The order of these components are not as important as the content. The information covered should be thorough and logical. It may not be necessary to use every suggested topic listed here. If the topic isn’t relevant, consider omitting it or combining complimentary information together into one section. Most importantly, the plan needs to convince an investor that your business will offer them a return on their money.
-Company Summary
Your companies ownership: Is your company a sole proprietorship, partnership, corporation or LLC? Start-up and expansion plans as well as company location need to be summarized.

-Products and Services
Product and service descriptions, future product and service descriptions, and competitor comparisons should be covered under this topic.

-Industry Analysis Summary
The industries needs, trends, and competitor strengths and weaknesses can be addressed in this section of the plan.

-Market Analysis Summary
The target market of your company’s product or service needs to be identified along with market needs, trends, and future growth opportunities. Where and how does your company plan to fit and how you plan to exceed in the industry.
Define your distinctive competence.
Small business tips: how to find investors for your new business or expansion.

Planning is a vital part of starting or expanding your business. For most companies growth requires additional capital. Attracting investors for a business involves a formal business plan. There are several key elements that need to be addressed within this plan. Review the brief bullet points to gain an insight how to prepare your plan. This outline will help motivate potential investors to give you the additional resources you need.
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Go To Part 2